
BRANDS
OBJECTS
COMMUNITY
CULTURE & EXPERIENCES
Building thoughtful brands and experiences across disciplines.

Gazal Bawa
Brand & Creative Strategist
Communications, Partnerships & Experiences
HELLO!
I am the person you would
want to brainstorm with!
Multidisciplinary brand and creative strategist with 12+ years of experience building thoughtful, design-led brands and experiences. As Co-Founder of IDAM, one of India’s leading home and lifestyle brands, I’ve led brand building across strategy, shaping stories, communities and customer experiences from the ground up. I’m drawn to authentic storytelling, meaningful partnerships and creating ideas that feel both culturally relevant and deeply human.

things
about me!
5


I enjoy hosting friends & family and
cook up a storm!
I love discovering different nooks and corners of the world!
Current Favourite:
Gurez Valley, Kashmir

Meet my favourite being on earth, Euro

I can happily lose hours in a bookshop.

It is very much possible that I can eat cake for breakfast, lunch & dinner!